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how to use cloudflare logs to understand ad campaign performance

Every digital marketer relies on performance data to optimize advertising spend. While tools like Google Ads, Facebook Ads Manager, and Google Analytics provide a surface-level view of engagement, they often fall short of revealing what truly happens on the network. That’s where Cloudflare Logs come in. Cloudflare Logs give you raw, real-time access to every HTTP request that touches your website, including both human and bot traffic. This can help you validate campaign performance, troubleshoot anomalies, and uncover optimization opportunities that conventional analytics tools might miss. What Are Cloudflare Logs? Cloudflare Logs are detailed records of HTTP requests passing through Cloudflare’s edge servers. These logs include granular metadata for each request, such as: Timestamp and request path Source IP and user agent Geographic and ASN data HTTP methods and response codes Firewall decisions, cache status, and latency measurements Unlike browser-...

using data and statistics to earn organic backlinks at scale

People crave certainty. They look for data to make decisions, build arguments, and support ideas. This is why content backed by original statistics and credible data consistently attracts backlinks—without outreach, paid campaigns, or gimmicks. In this article, we’ll explore how you can leverage data and statistics to become a linkable authority in your niche, creating evergreen content that earns backlinks passively and at scale. Why Data-Based Content Earns More Links Writers, marketers, and journalists need supporting information to make their content credible. When you provide reliable data, you’re not just helpful—you become a reference point. Here’s why content that includes data earns links naturally: It validates claims —people cite stats to support their ideas. It builds authority —numbers imply research, rigor, and reliability. It’s hard to replicate —creating good data takes time, so others prefer linking rather than recreating. It triggers sha...