Every digital marketer relies on performance data to optimize advertising spend. While tools like Google Ads, Facebook Ads Manager, and Google Analytics provide a surface-level view of engagement, they often fall short of revealing what truly happens on the network. That’s where Cloudflare Logs come in. Cloudflare Logs give you raw, real-time access to every HTTP request that touches your website, including both human and bot traffic. This can help you validate campaign performance, troubleshoot anomalies, and uncover optimization opportunities that conventional analytics tools might miss. What Are Cloudflare Logs? Cloudflare Logs are detailed records of HTTP requests passing through Cloudflare’s edge servers. These logs include granular metadata for each request, such as: Timestamp and request path Source IP and user agent Geographic and ASN data HTTP methods and response codes Firewall decisions, cache status, and latency measurements Unlike browser-...
Some pages earn a flood of backlinks within days and then fade. Others quietly gather links month after month, becoming the backbone of a site’s authority. The difference? Structure and timelessness. That’s where evergreen content hubs shine. In this article, we’ll walk through how to design and build evergreen content hubs—central resources that earn backlinks passively over time while improving topical authority and internal SEO performance. What Is a Content Hub? A content hub is a strategically organized group of related content centered around one main “pillar” topic. It usually includes: A comprehensive pillar page —the central, all-encompassing guide Multiple supporting articles —focused on specific subtopics Logical internal linking —connecting all related pieces Example: A content hub about email marketing might include a pillar page titled “The Complete Guide to Email Marketing,” with child articles such as: “How to Write High-Converting Email Su...